First time reading? If this is your first time reading our eNewsletter, we want to point out that this issue is a little different - it is focused on Computime. More specifically, it is focused on our Marketing Services - services designed to grow the reseller channel. Computime has created the largest distribution channel in our market and is a leader in eSignature Sales & Fulfillment. That statement is not meant to boast. Instead, it's our way of saying “Thank you” to the thousands of reseller partners and end users who have made us so successful.
So what does this mean to you? It means that we count on you for our success. And you should be able to count on us to do our part as well. Our goal has remained steadfast: to support our reseller partners, their customers and all of our end users. We do that by consistently delivering three critical elements: Information. Consultation. Execution. The general focus of this issue is INFORMATION. Providing information was the main reason we created our eNewsletter, "The Source". So it's particularly fitting that we highlight our new marketing support objectives designed to help you manage and grow sales with a marketing effort of your own.
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Trade Show Exhibiting
Making Smart Decisions
to Engage New & Support
Existing Business
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Companies spent more than $80 billion on trade shows last year, and Computime contributed its fair share. We invest a significant amount of time, effort and money to participate in more than 60 trade shows and user conferences each year. And that number just keeps growing.
Why do we exhibit? Support our resellers and industry associations Create/increase awareness of eSignature products Maintain or extend relationships with existing customers Develop new customers Introduce a new product to current markets Introduce a new product to new markets or market segments Introduce new applications to existing markets Recruit new resellers In the chaos and clutter of the trade show floor - among all the giveaways, stage shows and glitzy booths - we prefer the simple and transparent approach. We count on Computime's sales expertise and reputation to draw visitors to the booth, not giveaways. And within one week after the show, we follow-up with every person we met. Each person who approaches our booth does so because he/she is "self-qualified" and truly interested in learning more about electronic signature capture.
We hope that you appreciate this approach and welcome your suggestions on how to do better. Your participation on a very short survey will help us. EMAIL us an upcoming show you are attending that you think would be beneficial to us. In whatever we do, we like to pass along and share information, so here are some interesting trade shows facts..
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Stay tuned for the next eNewsletter when our normal format will return. But CLICK HERE if you would like to continue receiving our RSVP eNewsletter - specifically created for our reseller partners.
Chat live about our RSVP program.
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You are
Cordially Invited
to R.S.V.P.
Computime's Reseller Support Program
is Designed to Help You Sell More
This summer will mark the launch of Computime's latest endeavor, the R.S.V.P. Reseller Marketing Support Program. Created especially for Computime's reseller partners, the R.S.V.P. Program will provide tools and guidance to increase sales, reach customers, and grow your business.
Over the past 14 months, Computime’s marketing department has created programs that have helped increase OUR sales and build a stronger presence in the marketplace. Our goal is to share this sales and marketing success with you, and invite you to grow with us. So just what is the R.S.V.P. program? It is a 4-part, comprehensive marketing strategy built and tested by Computime and we now plan to offer it to our reseller partners.
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REACH Prospects with
Outbound Calling
Power of NO2, our outbound lead generation call center, started with four reps, and has grown to more than 24 reps. In fact, you have probably experienced a call from a customer service representative. A call program is great for pre and post trade show follow up, customer satisfaction surveys, market research and insight into the eSignature world. Call programs work synergistically with other marketing strategies, specifically e-mail campaigns.
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SEND eMail Campaigns
Computime can leverage the flexibility and low-cost of Email Marketing giving you targeted and measurable results that build relationships, cut costs, and drive revenue. In fact, Email marketing produces greater ROI than any other form of direct marketing. It can provide the feedback data needed to help further define your target market and reach your marketing goals. With the proper tools and coordination, an Email Marketing campaign can increase sales and cultivate stronger customer relationships.
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VIRTUAL Private Stores
Computime designs and develops private webstores for its high-volume reseller channel partners. These stores are perfect for streamlining the purchase process; directing and tracking traffic. Plus they enable Computime to report your customer's buying patterns, while offering special pricing and discounts.
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PRODUCT & Sales Training Lab
Computime has become electronic signature sales & marketing specialists. We have the resources to help train you and your sales staff, including a high tech lab for you to test your applications, and integration, or to answer your questions. Contact us for scheduling a half or full day in our lab, and learn with us face to face or we can take our show on the road and visit you.
To find out more about our R.S.V.P. Marketing Reseller Support Program, call your Sales Representative or any member of the marketing department at 800-423-8826 or CLICK HERE for more information.
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Marketing with Results
A Computime Case Study
About Integrating eMarketing
and Call Center Strategies
Are you currently using eMarketing as a way to keep in touch with prospects and customers? No other marketing method allows for such precise tracking and detailed reports to evaluate and analyze not just how well the campaign performed, but what your readers are interested in hearing more about. And when you integrate it with another powerful marketing tool - a call center - you further enhance your chances of sales success. Consider this: -
Our eNewsletter publication generates 100-200 leads for our sales staff per issue -
Implementing our Call Center to follow up on our eNewsletter campaign generates 300 additional strong sales leads or inquiries -
Using our Call Center to follow up on our eNewsletter campaign we disqualified 9% of our call list saving us future marketing expenses -
Using our Call Center to follow up on our eNewsletter campaign we updated information for more than 2,000 contacts - in just one month -
Our eNewsletter has TRIPLED direct hits to our website and -
Generated the need for Live Chat to handle the volume of questions and inquiries received beginning the first day of each distribution Email marketing produces greater ROI than any other form of direct marketing. It will further define your target market to reach your marketing goals. With the proper tools and coordination, an Email Marketing campaign is low-cost and can build relationships, drive revenue, increase sales and cultivate stronger customer relationships.
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10772 Indian Head Ind. Boulevard |St. Louis, MO 63132
800.423.8826 | 314.428.1428
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